poshmark’s 9th birthday party

december 2020

I challenged myself to develop branding outside the norm of what Poshmark has done in the past to generate excitement for our first-ever virtual birthday party. I designed all assets needed for this company and community celebration including swag, social posts, and email and in-app notifications.

swag box

Posh Ambassadors who signed up to host virtual parties received a swag box of birthday-themed materials to thank them for celebrating with us. The boxes generated a lot of excitement leading up to the birthday as Poshers shared their swag on social media.

Social Media

IG story templates

digital assets

emails + in-app notifications